Travel Smart Japan

Packages

Services

Three tiers plus a custom track. Each film is architected on verifiable industry knowledge, then produced by a native team calibrated for Western audiences.

Why our packages are structured this way

Unlike the ordinary influencer campaigns and travel vlogs that flood the market, every TSJ project starts with an editorial architecture built by a former Nikkei business journalist who covered Japan's inbound tourism and railway sectors from the inside. On camera, our host — with international marketing experience representing Japanese brands abroad — translates that foundation into films that resonate with mature, high-income audiences. This structure is why our packages are priced the way they are, and what you receive is calibrated to what our clients actually keep and use.

01   Packages

Three tiers. One track for custom work.

Sho · 松

C

Custom

Bespoke strategic partnership

Custom quote

For flagship campaigns — 3-month serial, four-season series, multi-city expansion, or top-tier sponsorships. Ownership of your brand narrative on TSJ platforms and beyond.

Includes

  • · Multiple YouTube long-form films (custom scope)
  • · Ongoing Instagram Reels and Stories cadence
  • · SNS account management (client channels)
  • · Coordinated influencer PR rollout
  • · Dedicated project team + producer
  • · Full secondary-use rights
  • · Bespoke reporting cadence

Best for

ANA / JR-tier partners, prefectural DMOs, flagship product launches.

Take · 竹

B

Standard

The main working tier

From ¥1,500,000

The tier most brands operate in. Two films, collaborative reels that cross-post to your Instagram, and Stories to keep momentum. Built for sustained campaigns.

Includes

  • · YouTube long-form films × 2
  • · Instagram Reels × 3 (collab posts — visible on your account)
  • · Instagram Stories cadence
  • · Full secondary-use rights
  • · Extended analytics report

Best for

Sustained campaigns, mid-scale hotels, restaurant groups, regional tourism boards.

Ume · 梅

A

Starter

A clean first project

From ¥500,000

A single long-form film plus three Instagram Reels. Full secondary-use rights and a clean report. The right way to test what a proper production feels like.

Includes

  • · YouTube long-form film × 1
  • · Instagram Reels × 3
  • · Full secondary-use rights
  • · Analytics report × 1

Best for

One-off PR, regional tourism pilots, first-time engagements.

All packages include full secondary-use rights. Reuse each film on your own website, social channels, in-store screens, and sales materials — no additional licensing fees.

02   Add-ons

Layer anything onto any tier.

A short menu of common additions. If what you need isn't listed, ask — most requests can be absorbed cleanly into the package.

Location scouting

Regional location research and coordination beyond the base scope.

Influencer PR extension

Layer additional creators onto the campaign for reach expansion.

Bilingual subtitles

Native-verified English / Japanese subtitles across all films.

Extended reporting

Deeper analytics — impression funnel, audience quality, save-rate correlation.

Multi-city expansion

Add additional cities or prefectures to the shoot schedule.

Post-launch amplification

Paid amplification across Instagram / YouTube to reach beyond organic.

03   Next step

How to start.

  1. 01

    Share the brand, goal, budget range and timing via thecontact form.

  2. 02

    30-minute discovery call to shape the brief and confirm the right tier.

  3. 03

    Proposal and quote delivered. Production begins on sign-off.