Signature creator
Liza — Founder & Host
Founder and host of Travel Smart Japan. A brand-marketing career at L'Oréal, CASIO and Shiseido shapes the concierge sensibility she brings to every film.
To be replaced: editorial portrait
Concierge philosophy
Treating viewers as guests.
I try to treat viewers not as tourists but as guests. A great concierge anticipates what a guest wants next; a good travel film ought to do the same. That is the sensibility every Travel Smart Japan production is directed with.
Experience
- 2013–2016
L'Oréal Paris
Brand Marketing
- 2016–2019
CASIO
Global Marketing
- 2019–2022
Shiseido
Prestige Beauty
- 2023–present
Travel Smart Japan
Founder & Host
Audience data
The core audience is well-travelled women aged 30 to 60 across the US, EU and Asia. Instagram engagement runs materially above category average. Full data lives in themedia kit.